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What’s the number one cause of many business failures? Being blind to threats and opportunities. So, how are our blind spots keeping us stuck and how do we shift to see new, even contrary ideas? Find out in the podcast below.

Listen to Green Connections host Joan Michelson discuss with top expert, Margaret Heffernan, whose TED Talks on the topic have attracted millions of views, and who wrote the best-seller, Willful Blindness: Why we ignore the obvious at our peril. The book was a finalist for the prestigious Financial Times/Goldman Sachs Best Business Book award.

Heffernan is an entrepreneur, author of three best-selling business books and consultant with top CEOs worldwide, based on her experience as a former CEO of several interactive media companies and as a former producer for the BBC.

Find out here how we get in our own way and what we can do to keep our eyes open to threats and opportunities.